Palo
Alto Software
Below
are two topics I highly recommend you taking a
look at before and during the launch of your small
business. A Business Plan and a Marketing Plan.
142 Now has partnered with Palo Alto Software,
who's main purpose is to make it a simple process
for you to create your Business Plan and your
Marketing Plan on your personal computer.
Every
142 Small Businesses You Can Start On The
Weekend or On Your spare Time includes a
sample Business Plan and a sample Marketing Plan
for your review. For a trade specific plan, read
below for more information on the software and
click on the links for further reading.
Business
Plan Pro has been rebuilt from the
ground up for 2009. The updated design makes the
most popular business plan software more powerful
and easier to use than ever. Beyond the improved
user interface, Version 11.0 offers a bevy of
new features. These include new table and chart
editing tools, more options for streamlined plans,
support for Spanish language plans, a new management
dashboard view, and more.
Marketing Plan Pro includes everything
you need to create a professional, complete and
accurate marketing plan. Whether you are presenting
a marketing plan to your department, working for
a Fortune 500 company or simply looking for a
marketing direction for your small business, Marketing
Plan Pro has all the tools and features you need.
Recommended
Reading
Below
is a short list of books I've personally found
to be rewarding in my life. These books have given
me inspiration, knowledge, and above all built
my strengths to the degree they are at today.
Most,
if not all of these books can be found at your
local library. The best part about the library
is the best books out there regarding business
can be read for free. I've included a direct link
on Amazon's website to read more information on
each book.
 |
The
Richest Man in Babylon
The success secrets of the ancients - the
most inspiring book on wealth ever written.
Author: George S. Clason
Paperback, 160 pp. |
 |
Growing
A Business
This is a book about growing a business, with
all that the term 'growing' implies about
paying attention to the world around you,
learning from others, and changing yourself.
Author: Paul Hawken
Paperback, 256 pp. |
 |
Leadership
and Self-Deception
Learning how the process of self-deception
works. It's not what you do that matters,
but why you do it.
Author: The Arbinger Institute
Paperback, 192 pp. |
 |
Built
To Last
Successful habits of visionary companies.
Authors: Jim Collins & Jerry Porras
Paperback, 368 pp. |
 |
Ogilvy
On Advertising
A candid and indispensable primer on all aspects
of advertising from the man Time has called
"the most sought after wizard in the
business".
Author: David Ogilvy
Paperback, 224 pp. |
 |
MBA
In A Day
What you would learn at top tier business
schools (if you only had the time).
Author: Steven Stralser, PHD
Hardcover, 320 pp. |
 |
Be
My Guest
Autobiography of the founder of the Hilton
chain of hotels.
Author: Conrad Hilton
Paperback, 288 pp. |
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